Exam 3: Positioning Yourself As an Entrepreneur

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According to the textbook, a business reflects the values and personality of the people that own and operate it.

(True/False)
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According to Michael Porter, having a narrow social expectation should be part of your competitive strategy.

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Identify the seven steps of the opportunity selection process.

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According to Statistics Canada's Survey of Electronic Commerce and Technology, what approximate percentage of private sector firms had a website in 2007?

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An analysis of internal strengths and weaknesses and external threats and opportunities is usually referred to using the acronym ________________.

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Identifying your business goals is the final step in the opportunity selection process.

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In some cases, the guiding principles of the company or owner are embedded in the mission statement.

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Your mission statement should be specific and measurable.

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In the opportunity selection process, what is the relationship between identifying promising industry segments and profiling target consumers?

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A broad program for achieving an organization's objectives and implementing its vision is a business _______________.

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According to David Chilton, author and Dragons' Den TV celebrity, which of the following was a major reason for the success of Crazy Plates?

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Important steps in the opportunity selection process are to identify promising industry segments and identifying problems that need ________________.

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According to the textbook, if you, the business owner, lack experience, this would be classified as an external threat to your business in your SWOT analysis.

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According to the textbook, brainstorming is a key step in the opportunity selection process.

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New distribution channels, changing tastes, and technological improvements are examples of which of the following?

(Multiple Choice)
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How many steps are in the opportunity selection process?

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Which of the following is a defining characteristic to identifying the secret to focusing on market gaps?

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According to savvy business professionals, your best business opportunity will be where your personal vision and values meet your business mission.

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The things in life that are important to you are your ______________.

(Short Answer)
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Work ethic, personal beliefs, and faith are examples of which of the following?

(Multiple Choice)
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