Question 1

The major sociological question about the Internet is whether it will

Accepted Answer

A) democratize social life or become an exclusive tool for capitalist expansion. 
B) replace all other forms of communications technology. 
C) undermine the productivity rates of workers worldwide. 
D) destroy the travel and tourism business worldwide. 
A) democratize social life or become an exclusive tool for capitalist expansion. 
B) replace all other forms of communications technology. 
C) undermine the productivity rates of workers worldwide. 
D) destroy the travel and tourism business worldwide. A

Question 2

It you regularly watch women's sports on network TV,the sport you see most often is

Accepted Answer

A) swimming. 
B) tennis. 
C) softball. 
D) basketball. 
A) swimming. 
B) tennis. 
C) softball. 
D) basketball. B

Question 3

Sociologist Toni Bruce points out that media coverage of women's sports has traditionally

Accepted Answer

A) given regular attention to nonsport issues. 
B) ignored the husbands and children of heterosexual female athletes. 
C) focused disproportionately on homosexual athletes and their lifestyles. 
D) ignored all aspects of female sexuality. 
A) given regular attention to nonsport issues. 
B) ignored the husbands and children of heterosexual female athletes. 
C) focused disproportionately on homosexual athletes and their lifestyles. 
D) ignored all aspects of female sexuality. A

Question 4

Golf and tennis are frequently covered sports on television because they

Accepted Answer

A) have more viewers than most other sport events. 
B) are tied to the real estate and corporate interests of television executives. 
C) attract revenues from companies hoping to reach high-income consumers. 
D) have a special character that attracts people interested in pure sports. 
A) have more viewers than most other sport events. 
B) are tied to the real estate and corporate interests of television executives. 
C) attract revenues from companies hoping to reach high-income consumers. 
D) have a special character that attracts people interested in pure sports.

Question 5

According to data in Figure 12-1,the rights fees for the Olympic Games have

Accepted Answer

A) declined since 2001 and the associated threats of terrorism. 
B) always been higher for the winter games than the summer games. 
C) been high only when the games are hosted in North America. 
D) increased consistently and dramatically since the 1970s. 
A) declined since 2001 and the associated threats of terrorism. 
B) always been higher for the winter games than the summer games. 
C) been high only when the games are hosted in North America. 
D) increased consistently and dramatically since the 1970s.

Question 6

In recent years,80-percent of the highest rated television programs in the United States have been

Accepted Answer

A) Major League Baseball World Series games. 
B) professional wrestling matches. 
C) NFL games. 
D) men's track and field events in the Olympic Games. 
A) Major League Baseball World Series games. 
B) professional wrestling matches. 
C) NFL games. 
D) men's track and field events in the Olympic Games.

Question 7

The financial success of commercial sports today depend heavily on

Accepted Answer

A) the rights fees paid by television companies to broadcast sport content. 
B) spectators who watch television broadcasts in sports bars. 
C) local businesses who seek the right to sell concessions at sport events. 
D) newspapers that publish the schedules of games and events. 
A) the rights fees paid by television companies to broadcast sport content. 
B) spectators who watch television broadcasts in sports bars. 
C) local businesses who seek the right to sell concessions at sport events. 
D) newspapers that publish the schedules of games and events.

Question 8

Research by Mike Messner and Cheryl Cooky and their colleague shows that between 1989 and 2012 the television air time given to women's sports in news and highlight programs

Accepted Answer

A) closely matched the increases in sport participation among females. 
B) declined to the point that it almost disappeared. 
C) increased so much that males watching those programs began to complain. 
D) increased for women's professional sports but declined for college sports. 
A) closely matched the increases in sport participation among females. 
B) declined to the point that it almost disappeared. 
C) increased so much that males watching those programs began to complain. 
D) increased for women's professional sports but declined for college sports.

Question 9

Like Hollywood films and television soap operas,the sports we see on television are

Accepted Answer

A) forms of edited fiction. 
B) symbolic constructions. 
C) gender identity rituals. 
D) anti-social influences in society. 
A) forms of edited fiction. 
B) symbolic constructions. 
C) gender identity rituals. 
D) anti-social influences in society.

Question 10

Research on media coverage of men's and women's sports has generally found that

Accepted Answer

A) coverage focuses on women's sports that involve speed and power. 
B) the coverage of men's and women's sports is nearly equal today. 
C) men's sport receive about 95% of all sports coverage in the media. 
D) women's sports are covered as if they are more exciting than men's sports. 
A) coverage focuses on women's sports that involve speed and power. 
B) the coverage of men's and women's sports is nearly equal today. 
C) men's sport receive about 95% of all sports coverage in the media. 
D) women's sports are covered as if they are more exciting than men's sports.

Question 11

Compared to past coverage,current media representations of race and ethnicity

Accepted Answer

A) present fewer narratives that reproduce racist stereotypes. 
B) present fewer images of the lifestyles of successful black male athletes. 
C) avoid any images of black male athletes as angry and fearsome. 
D) ignore the records and achievements of black athletes. 
A) present fewer narratives that reproduce racist stereotypes. 
B) present fewer images of the lifestyles of successful black male athletes. 
C) avoid any images of black male athletes as angry and fearsome. 
D) ignore the records and achievements of black athletes.

Question 12

Commercial television has required that changes be made in sports to make them more telegenic.Which of the following are NOT one of those changes?

Accepted Answer

A) Schedules and start times have been changed to fit television programming needs. 
B) Scheduled time-outs have been added to make room for more commercials. 
C) Halftime periods in certain sports have been shortened to retain TV viewers. 
D) Teams are required to hire acting coaches to train players and coaches. 
A) Schedules and start times have been changed to fit television programming needs. 
B) Scheduled time-outs have been added to make room for more commercials. 
C) Halftime periods in certain sports have been shortened to retain TV viewers. 
D) Teams are required to hire acting coaches to train players and coaches.

Question 13

The sports journalists most likely to avoid stereotypes related to ethnicity and nationality are those who have

Accepted Answer

A) studied the history of sport journalism. 
B) covered high school sports in areas with large minority populations. 
C) played sports themselves. 
D) learned about the national and ethnic histories of the players they cover. 
A) studied the history of sport journalism. 
B) covered high school sports in areas with large minority populations. 
C) played sports themselves. 
D) learned about the national and ethnic histories of the players they cover.

Question 14

As people acquire large screen,HD televisions for their homes,stadium managers are trying to maintain attendance at games by

Accepted Answer

A) making the stadium experience like the home viewing experience. 
B) dropping ticket prices and giving season ticket holders free seat upgrades. 
C) banning all hand held media devices from stadiums. 
D) hiring more cheerleaders who are assigned to certain seat sections. 
A) making the stadium experience like the home viewing experience. 
B) dropping ticket prices and giving season ticket holders free seat upgrades. 
C) banning all hand held media devices from stadiums. 
D) hiring more cheerleaders who are assigned to certain seat sections.

Question 15

New media,including all digital and social media,have impacted sports primarily by

Accepted Answer

A) eliminating newspaper sport sections. 
B) altering relationships in the production and consumption of sport content. 
C) undermined the commercial value of spectator sports. 
D) recruiting more women and children to be loyal fans of sport teams. 
A) eliminating newspaper sport sections. 
B) altering relationships in the production and consumption of sport content. 
C) undermined the commercial value of spectator sports. 
D) recruiting more women and children to be loyal fans of sport teams.

Question 16

Rights fees for certain sports have increased dramatically.This has

Accepted Answer

A) created limits on athletes' salaries. 
B) increased the profitability of certain commercial sports. 
C) enabled public organizations to sponsor more sports. 
D) destroyed the profitability of commercial sports. 
A) created limits on athletes' salaries. 
B) increased the profitability of certain commercial sports. 
C) enabled public organizations to sponsor more sports. 
D) destroyed the profitability of commercial sports.

Question 17

The amount of news space given to the coverage of sports in major city newspapers is

Accepted Answer

A) less than 5 percent. 
B) about 25 percent. 
C) about 50 percent. 
D) between 50 and 80 percent. 
A) less than 5 percent. 
B) about 25 percent. 
C) about 50 percent. 
D) between 50 and 80 percent.

Question 18

The media most dependent on sports are

Accepted Answer

A) books and magazines. 
B) the Internet and radio. 
C) newspapers and television. 
D) television and film. 
A) books and magazines. 
B) the Internet and radio. 
C) newspapers and television. 
D) television and film.

Question 19

As opposed to coverage in many other countries,the images and messages in televised sports in the U.S.tend to highlight

Accepted Answer

A) records,final scores,and competitive success. 
B) teamwork and coach-athlete relationships. 
C) the connection between fans in the stands and the athletes on the field. 
D) the friendships between those who compete against each other in sports. 
A) records,final scores,and competitive success. 
B) teamwork and coach-athlete relationships. 
C) the connection between fans in the stands and the athletes on the field. 
D) the friendships between those who compete against each other in sports.

Question 20

Which of the following is NOT provided by the media?

Accepted Answer

A) Entertainment. 
B) Interpretation. 
C) Information. 
D) Deregulation. 
A) Entertainment. 
B) Interpretation. 
C) Information. 
D) Deregulation.

The major sociological question about the Internet is whether it will

It you regularly watch women's sports on network TV,the sport you see most often is

Sociologist Toni Bruce points out that media coverage of women's sports has traditionally

Golf and tennis are frequently covered sports on television because they

According to data in Figure 12-1,the rights fees for the Olympic Games have

In recent years,80-percent of the highest rated television programs in the United States have been

The financial success of commercial sports today depend heavily on

Research by Mike Messner and Cheryl Cooky and their colleague shows that between 1989 and 2012 the television air time given to women's sports in news and highlight programs

Like Hollywood films and television soap operas,the sports we see on television are

Research on media coverage of men's and women's sports has generally found that

Compared to past coverage,current media representations of race and ethnicity

Commercial television has required that changes be made in sports to make them more telegenic.Which of the following are NOT one of those changes?

The sports journalists most likely to avoid stereotypes related to ethnicity and nationality are those who have

As people acquire large screen,HD televisions for their homes,stadium managers are trying to maintain attendance at games by

New media,including all digital and social media,have impacted sports primarily by

Rights fees for certain sports have increased dramatically.This has

The amount of news space given to the coverage of sports in major city newspapers is

The media most dependent on sports are

As opposed to coverage in many other countries,the images and messages in televised sports in the U.S.tend to highlight

Which of the following is NOT provided by the media?

The Sociology of Sport: What Is It and Why Study It

Producing Knowledge About Sports in Society: What Is the Role of Research and Theory

Sports and Socialization: Who Plays and What Happens to Them

Sports for Children: Are Organized Programs Worth the Effort

Deviance in Sports: Is It Out of Control

Violence in Sports: Does It Affect Our Lives

Gender and Sports: Is Equity Possible

Race and Ethnicity: Are They Important in Sports

Social Class: Do Money and Power Matter in Sports

Age and Ability: Barriers to Participation and Inclusion

Sports and the Economy: What Are the Characteristics of Commercial Sports

Sports and Politics: How Do Governments and Global Political Processes Influence Sports

Sports in High School and College: Do Competitive Sports Contribute to Education

Sports and Religions: Is It a Promising Combination

Sports in the Future: What Do We Want Them to Be

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Exam 12: Sports and the Media: Could They Survive Without Each Other

The major sociological question about the Internet is whether it will

It you regularly watch women's sports on network TV,the sport you see most often is

Sociologist Toni Bruce points out that media coverage of women's sports has traditionally

Golf and tennis are frequently covered sports on television because they

According to data in Figure 12-1,the rights fees for the Olympic Games have

In recent years,80-percent of the highest rated television programs in the United States have been

The financial success of commercial sports today depend heavily on

Research by Mike Messner and Cheryl Cooky and their colleague shows that between 1989 and 2012 the television air time given to women's sports in news and highlight programs

Like Hollywood films and television soap operas,the sports we see on television are

Research on media coverage of men's and women's sports has generally found that

Compared to past coverage,current media representations of race and ethnicity

Commercial television has required that changes be made in sports to make them more telegenic.Which of the following are NOT one of those changes?

The sports journalists most likely to avoid stereotypes related to ethnicity and nationality are those who have

As people acquire large screen,HD televisions for their homes,stadium managers are trying to maintain attendance at games by

New media,including all digital and social media,have impacted sports primarily by

Rights fees for certain sports have increased dramatically.This has

The amount of news space given to the coverage of sports in major city newspapers is

The media most dependent on sports are

As opposed to coverage in many other countries,the images and messages in televised sports in the U.S.tend to highlight

Which of the following is NOT provided by the media?

The Sociology of Sport: What Is It and Why Study It

Producing Knowledge About Sports in Society: What Is the Role of Research and Theory

Sports and Socialization: Who Plays and What Happens to Them

Sports for Children: Are Organized Programs Worth the Effort

Deviance in Sports: Is It Out of Control

Violence in Sports: Does It Affect Our Lives

Gender and Sports: Is Equity Possible

Race and Ethnicity: Are They Important in Sports

Social Class: Do Money and Power Matter in Sports

Age and Ability: Barriers to Participation and Inclusion

Sports and the Economy: What Are the Characteristics of Commercial Sports

Sports and Politics: How Do Governments and Global Political Processes Influence Sports

Sports in High School and College: Do Competitive Sports Contribute to Education

Sports and Religions: Is It a Promising Combination

Sports in the Future: What Do We Want Them to Be

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