Exam 13: Selecting and Managing Entry Modes

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Explain why companies consider exporting.Describe the four-step model of developing a successful export strategy.

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Matching market needs to the company's abilities is the first step in developing a successful export strategy.

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Which of the following is a disadvantage of strategic alliances?

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Which of the following statements is true of countertrade?

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Gro-Tru Grows To Europe Gro-Tru,a maker of chemical fertilizers and pesticides,sees enormous growth potential in Central Europe.The company has received several inquiries from potential importers in the region,but in most cases,the potential importers have expressed difficulty in obtaining the hard currency to pay for Gro-Tru's products.Alistair Green,vice-president for business development,is exploring how Gro-Tru can meet the needs of the potential market. -Alistair has identified an option that might help the firm deal with the importer's inability to pay with hard currency.The option involves selling goods or services that are paid for in whole or part with other goods or services.Which of the following methods is Alistair considering?

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Discuss the steps companies should take to avoid export and import blunders.How can an advance payment method help exporters reduce financial risk?

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