Exam 13: Pricing Decisions and Cost Management

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Which of the following statements is true about the factors that affect pricing decisions?

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Answer the following questions using the information below: Golden Generator Supply is approached by Mr. Stephen, a new customer, to fulfill a large one-time-only special order for a product similar to one offered to regular customers. Golden Generator Supply has excess capacity. The following per unit data apply for sales to regular customers: Direct materials \ 1,700.00 Direct manufacturing labor 100.00 Variable manufacturing support 200.00 Fixed manufacturing support Total manufacturing costs 2,150.00 Markup (30\% of total manufacturing costs) 645.00 Estimated selling price \ 2,795.00 -If Golden Generator Supply accepts the order at $2,350,what is the amount contributed towards fixed costs and profit on a sales order of 1,000 units?

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Too high a price may ________.

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Golden Generator Supply is approached by Mr.Stephen,a new customer,to fulfill a large one-time-only special order for a product similar to one offered to regular customers.Golden Generator Supply has excess capacity.The following per unit data apply for sales to regular customers: Direct materials \ 1,700.00 Direct manufacturing labor 100.00 Variable manufacturing support 200.00 Fixed manufacturing support Total manufacturing costs 2,150.00 Markup (30\% of total manufacturing costs) 645.00 Estimated selling price \ 2,795.00 If Mr.Stephen wanted a long-term commitment,and not a one-time-only special order,for supplying this product,calculate the most likely price to be quoted assuming the markup remains same?

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Life-cycle budgeting ________.

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Reverse engineering can be used to analyze competitors' products to determine product designs and materials and to understand the technologies competitors use.

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Answer the following questions using the information below: Judith Vending Company has invested $800,000 in a plant to make vending machines. The target operating income desired from the plant is $120,000 annually. The company plans annual sales of 1,200 vending machines at a selling price of $1,000 each. -What is the markup percentage as a percentage of cost for Judith Vending Company?

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Marcon Tech Corp.,currently sells radios for $7,000.It has costs of $5,400.A competitor is bringing a new radio to market that will sell for $5,850.Management believes it must lower the price to $5,850 to compete in the market for radios.The marketing department believes that the new price will cause sales to increase by 10%,even with a new competitor in the market.Marcon's sales are currently 1,000 radios per year. Required: a.What is the target cost for the new target price if target operating income is 20% of sales? b.What is the change in operating income if marketing department is correct and only the sales price is changed? c.What is the target cost if the company wants to maintain its same income level,and marketing department is correct in its estimation?

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Spending more on the design phase of a new product usually reduces subsequent product-related costs.

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Longball Company manufactures basketball backboards.The following information pertains to the company's normal operations per month: Output units 15,000 boards Machine-hours 4,000 hours Direct manufacturing labor-hours 5,000 hours Direct manufacturing labor per hour \ 12 Direct materials per unit \ 100 Variable manufacturing overhead costs \ 150,000 Fixed manufacturing overhead costs \ 300,000 Product and process design costs \ 200,000 Marketing and distribution costs \ 250,000 Required: a.For long-run pricing,what is the full-cost base per unit? b.Longball Company is approached by an overseas city to fulfill a one-time-only special order for 1,000 units.All cost relationships remain the same except for an additional one-time setup charge of $40,000.No additional design,marketing,or distribution costs will be incurred.What is the minimum acceptable bid per unit on this one-time-only special order?

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Answer the following questions using the information below: Crimpson Company has invested $2,000,000 in a plant to make commercial juicer machines. The target operating income desired from the plant is $299,000 annually. The company plans annual sales of 7,000 juicer machines at a selling price of $400 each. -What is the target rate of return on investment for Crimpson Company?

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The amount of markup percentage is usually higher if ________.

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What are the five steps that are followed while implementing target pricing and target costing?

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The product strategy in which companies first determine the price at which they can sell a new product and then design a product that can be produced at a low enough cost to provide adequate operating income is referred to as ________.

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Answer the following questions using the information below: Golden Generator Supply is approached by Mr. Stephen, a new customer, to fulfill a large one-time-only special order for a product similar to one offered to regular customers. Golden Generator Supply has excess capacity. The following per unit data apply for sales to regular customers: Direct materials \ 1,700.00 Direct manufacturing labor 100.00 Variable manufacturing support 200.00 Fixed manufacturing support Total manufacturing costs 2,150.00 Markup (30\% of total manufacturing costs) 645.00 Estimated selling price \ 2,795.00 -For Golden Generator Supply,what is the minimum acceptable price of this one-time-only special order?

(Multiple Choice)
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Explain the difference between locked in costs and costs incurred.Which of these types of costs does a traditional accounting system emphasize? At which stage of the value chain are most costs locked-in? At which stage of the value chain are most costs incurred? What implication does this have for good cost management?

(Essay)
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Answer the following questions using the information below: Wilde Corporation budgeted the following costs for the production of its one and only product for the next fiscal year: Direct materials \ 1,125,000 Direct labor 775,000 Manufacturing overhead Variable 840,000 Fixed 645,000 Selling and administrative Variable 360,000 Fixed 480,000 Total costs \ 4,225,000 Wilde has an annual target operating income of $900,000. -The markup percentage for setting prices as a percentage of total manufacturing costs is ________.

(Multiple Choice)
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Carbon Composite Poles manufactures fishing poles that have a price of $125.00.It has costs of $90.A competitor is introducing a new fishing pole that will sell for $110.00.Management believes it must lower the price to $110.00 to compete in the highly cost-conscious fishing pole market.Marketing department believes that the new price will allow Carbon to maintain the current sales level of 200,000 poles per year. Required: a.What is the target cost for the new price if target operating income is 25% of sales? b.What is the change in operating income for the year if only the selling price is changed and costs remain the same? c.What is the target cost per unit if the selling price is reduced to $110.00 and the company wants to maintain its same income level?

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Long-run pricing is an operational decision and not a strategic decision as perceived by many.

(True/False)
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When demand for a product is very elastic and prices are increased,demand will ________.

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