Exam 10: Decision Making by Individuals and Firms

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Firms will continue to produce if:

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If the marginal benefit received from consuming a good is less than the marginal cost of production:

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You decide to quit your $60,000-per-year job as an information technology specialist and illustrate children's books. At the end of the first year of illustrating, you have earned $20,000. You also spent $5,000 for paint and paper. Your economic profit in the first year as an illustrator is:

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In economic analysis, the principle of marginal analysis refers to:

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Economic profit is:

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Use the following to answer questions Scenario: Accounting and Economic Profit Rather than put the $100,000 that his grandmother left him in a mutual fund that earns 5% each year, Tommy Wang quit his job, which paid $60,000 per year, and started Wang's Wicker Furniture Store. He rented a showroom for $20,000 for the year, purchased $60,000 in wicker furniture, and incurred costs of $40,000 for sales help and advertising. Instead of using the capital for his own business, he could rent it to a rival firm and earn $5,000 a year. In his first year, his revenue was $150,000. -(Scenario: Accounting and Economic Profit) Look at the scenario Accounting and Economic Profit. What is the implicit cost of Wang's Wicker Furniture Store?

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Total profit is maximized when marginal benefit _____ marginal cost.

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If at a given quantity MB = MC, the decision maker should do _____ of the activity.

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If the accounting profit for a firm is negative:

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Use the following to answer questions : Use the following to answer questions :   -(Table: TC's Pizza Parlor) Look at the table TC's Pizza Parlor. What is the optimal level of production? -(Table: TC's Pizza Parlor) Look at the table TC's Pizza Parlor. What is the optimal level of production?

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Use the following to answer questions Scenario: Betty's Cookie Shop Betty runs a cookie shop where she sells cookies for $1 each. She employs five people, each of whom worked a total of 500 hours last year; she paid them $10 per hour. Her costs of equipment and raw materials add up to $75,000. Her business ability is legendary, and other companies have offered to pay Betty $100,000 to come to work for them. She also knows she could sell her cookie shop for $150,000. The bank in town pays an annual interest rate of 3% on all funds deposited with it. -(Scenario: Betty's Cookie Shop) Given the information provided, Betty's implicit costs are:

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Use the following to answer questions Scenario: Accounting and Economic Profit Rather than put the $100,000 that his grandmother left him in a mutual fund that earns 5% each year, Tommy Wang quit his job, which paid $60,000 per year, and started Wang's Wicker Furniture Store. He rented a showroom for $20,000 for the year, purchased $60,000 in wicker furniture, and incurred costs of $40,000 for sales help and advertising. Instead of using the capital for his own business, he could rent it to a rival firm and earn $5,000 a year. In his first year, his revenue was $150,000. -(Scenario: Accounting and Economic Profit) Look at the scenario Accounting and Economic Profit. The economic profit of Wang's Wicker Furniture Store is:

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Use the following to answer questions : Use the following to answer questions :   -(Table: TC's Pizza Parlor) Look at the table TC's Pizza Parlor and assume that marginal cost is constant in the intervals of production. If 10 slices are being produced, the marginal cost of producing one more slice of pizza is: -(Table: TC's Pizza Parlor) Look at the table TC's Pizza Parlor and assume that marginal cost is constant in the intervals of production. If 10 slices are being produced, the marginal cost of producing one more slice of pizza is:

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Pauli's Pizza offers one slice for $2, two slices for $3.50, three slices for $4.50, and four slices for $5.00. Sal orders two slices. From this we know that Sal's marginal benefit from the second slice must be at least _____ and the marginal benefit from the third slice must be less than _____.

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Profit is the difference between _____ and _____.

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If the marginal benefit received from consuming a good is greater than the marginal cost of production:

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Suppose a local floral shop has explicit costs of $200,000 per year and implicit costs of $50,000 per year. If the store earned an economic profit of $50,000 last year, the store's accounting profit equaled:

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The implicit cost of capital is:

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Economic profits are calculated by:

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According to the profit-maximizing principle of marginal analysis, if the marginal benefit is _____ the marginal cost, _____.

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