Exam 20: Logistic Regression

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A researcher is interested in predicting whether a company might attempt to buy out a competitor (score = 1) or not (score = 0), using market share (%) as an independent variable. She establishes that the value of 'exp(B)' is 2.56. How should she interpret this?

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A

The same friend has produced another list. Which of the following is true about logistic regression?

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B

Which of the following is not a research question that should be investigated with logistic regression?

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C

In logistic regression, the values of the parameters are estimated using?

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A marketing consultant would like to analyse whether an advertisement is recalled or not by a group of consumers, predicted by the number of hours of television they watch. He has received various pieces of advice from colleagues. Which should he listen to?

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In logistic regression, the dependent variable is called a logit, which is?

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The odds of an event are?

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In the above example, the mean is also equal to?

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Which of the following statements is not true about the Wald statistic?

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How would you request a logistic regression analysis in SPSS?

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Large log-likelihood values do not show or represent?

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Logistic regression is used when you want to?

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You have a dependent variable with three categories - low, medium and high emotion advertising. What is an alternative to logistic regression in this instance?

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You are proofreading a new business statistics book for a close friend. He lists the following as functions of logistic regression, but you suspect one is not accurate. Which?

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Very high standard errors in parameter estimates in logistic regression suggest evidence of?

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To predict a person's occupation by their income, lawyers are coded as 0 and accountants as 1. If there are 100 cases and 40 are accountants, what is the mean of the variable?

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The odds ratio is?

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