Exam 18: Exploratory Factor Analysis

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Which of the following would you not do or use when deciding how many factors to retain from an exploratory factor analysis?

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C

A sports manufacturer performs a customer satisfaction survey, and would like to reduce the scale items into a smaller number of factors. What does the following output suggest? A sports manufacturer performs a customer satisfaction survey, and would like to reduce the scale items into a smaller number of factors. What does the following output suggest?

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C

When interpreting Cronbach's alpha in business research, a value above ____ generally indicates a reliable scale?

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A

Which of these is a form of oblique rotation?

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Factor loadings are?

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Nine items from a scale of grocery store service quality were assessed by exploratory factor analysis. Based on this scree plot, how many factors should be extracted? Nine items from a scale of grocery store service quality were assessed by exploratory factor analysis. Based on this scree plot, how many factors should be extracted?

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A colleague has asked you to explain which of the following statements is not true of exploratory factor analysis (EFA)?

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Based on the following output, which item of the questionnaire would improve the reliability of the scale most if it was removed? Based on the following output, which item of the questionnaire would improve the reliability of the scale most if it was removed?

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Some debate over rotation methods has caused confusion amongst analysts working for the grocery retailer. You have been asked to explain that varimax rotation should be used when?

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The scree plot, such as the one used in Q1, represents a plot of?

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A consultant has asked you to distinguish between factor analysis and principal component analysis. What is the latter most commonly used for?

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Rotation means?

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An accountancy firm would like to establish groups of similar taxation policies based on a database they have populated. They are faced with Kaiser's criterion for retaining factors. What rule should they follow for retaining factors?

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Which of the following must a business researcher ensure is met before interpreting factors?

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Most researchers use exploratory factor analysis to?

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Similarly, oblique rotation should be used when?

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