Exam 1: An Overview of Logistics

There is no link between the promotions and logistics channels.

Market demassification suggests that the customer desires a product offering that is highly tailored to his exact preference.

Logistics offers many companies an important route for creating marketing superiority.

Absolute and relative logistics costs in relation to gross domestic product (GDP)vary from country to country.

Disintermediation refers to the removal of intermediaries between producer and consumer.

The four general types of economic utility are production,possession,time,and place.

Intermediaries assume ownership of goods while those goods are in the marketing channel.

The ownership channel is the one where buy and sell agreements are reached.

The sorting function has four steps.