Multiple Choice
What does cognitive dissonance state?
A) The individual often has doubts and second thoughts about the choice made.
B) Individual consumers use limited decision making to reduce their anxiety levels.
C) Consumers usually buy products based on emotion.
D) Marketers can sell more products by increasing choices available to consumers.
Correct Answer:
Verified
Correct Answer:
Verified
Q28: Darla considers herself to be an expert
Q29: Intensity of anxiety related to dissonance will
Q30: For which of the following purchases would
Q31: _ is one of the most basic
Q32: _ is the most common type of
Q34: All of the following are marketing influences
Q35: The difference in consumer behavior when purchasing
Q36: _ is based on such things as
Q37: _ emphasizes that profitable marketing begins with
Q38: It is important for marketers to devise