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    Marketing Management Study Set 7
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    Exam 22: Managing Personal Communications: Direct and Database Marketing and Personal Selling
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    Which of the Following Is the First Step in the Process
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Which of the Following Is the First Step in the Process

Question 116

Question 116

Multiple Choice

Which of the following is the first step in the process of personal selling?


A) prospecting and qualifying
B) sales preapproach
C) sales presentation
D) unearthing objections
E) demonstrating advantages

Correct Answer:

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