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    Marketing Management Study Set 7
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    Exam 20: Managing Mass Communications: Advertising, Sales Promotions, Events and Experiences, and Public Relations
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    Media Coverage and Telecasts Only Expose the Brand and Do
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Media Coverage and Telecasts Only Expose the Brand and Do

Question 46

Question 46

True/False

Media coverage and telecasts only expose the brand and do not necessarily embellish its meaning in any direct way.

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