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    Marketing Management Study Set 7
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    Exam 19: Designing and Managing Integrated Marketing Communications
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    Which of the Following Is an Example of a Word-Of-Mouth
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Which of the Following Is an Example of a Word-Of-Mouth

Question 44

Question 44

Multiple Choice

Which of the following is an example of a word-of-mouth marketing communication platform?


A) chat rooms
B) billboards
C) factory tours
D) incentive programs
E) trade shows

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