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    Exam 18: Managing Retailing, Wholesaling, and Logistics
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    In ________, a Salesperson Goes to the Home of a Host
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In ________, a Salesperson Goes to the Home of a Host

Question 156

Question 156

Multiple Choice

In ________, a salesperson goes to the home of a host who has invited friends, demonstrates the products, and takes orders.


A) catalog marketing
B) franchising
C) direct-response selling
D) network marketing
E) direct marketing

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