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    Marketing Management Study Set 7
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    Exam 17: Designing and Managing Integrated Marketing Channels
  5. Question
    Add-On Services Such as Credit, Delivery, Installation, and Repairs Provided
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Add-On Services Such as Credit, Delivery, Installation, and Repairs Provided

Question 157

Question 157

True/False

Add-on services such as credit, delivery, installation, and repairs provided by the marketing channel are referred to as service backup.

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