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    Marketing Management Study Set 7
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    Exam 16: Developing Pricing Strategies and Programs
  5. Question
    Pricing Cues Such as Sale Signs and Prices That End
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Pricing Cues Such as Sale Signs and Prices That End

Question 5

Question 5

True/False

Pricing cues such as sale signs and prices that end in 9 are more influential when consumers are experienced in the category.

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