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  3. Study Set
    Marketing Management Study Set 7
  4. Exam
    Exam 1: Defining Marketing for the New Realities
  5. Question
    ________ Activities Include Those the Company Undertakes to Make the Product
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________ Activities Include Those the Company Undertakes to Make the Product

Question 11

Question 11

Multiple Choice

________ activities include those the company undertakes to make the product accessible and available to target customers.


A) Line extension
B) Segmentation
C) Marketing research
D) Channel
E) New-product development

Correct Answer:

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