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    Marketing Management Study Set 7
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    Exam 16: Developing Pricing Strategies and Programs
  5. Question
    The Airline Industries Implement Yield Pricing by Offering Discounted but Limited
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The Airline Industries Implement Yield Pricing by Offering Discounted but Limited

Question 100

Question 100

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The airline industries implement yield pricing by offering discounted but limited early purchases, higher-priced late purchases, and the lowest rates on unsold inventory just before it expires.

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