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Services Can Be Judged on Customer Importance and Company Performance

Question 22

Multiple Choice

Services can be judged on customer importance and company performance.________ is used to rate the various elements of the service bundle and identify what actions are required.


A) SERVQAL
B) Consumer-quality analysis
C) Importance-performance analysis
D) Key-service indices analysis
E) Reliability-service indices analysis

Correct Answer:

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