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    Marketing Research Study Set 3
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    Exam 5: Secondary Data Packaged Information
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    Which Type of Data Refers to Information That Is Developed
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Which Type of Data Refers to Information That Is Developed

Question 60

Question 60

Multiple Choice

Which type of data refers to information that is developed or gathered by the researcher specifically for the research project at hand?


A) basic data
B) related data
C) proprietary data
D) primary data
E) secondary data

Correct Answer:

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