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    Exam 10: Pricing: Understanding and Capturing Customer Value
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    Melt-In-Your-Mouth Candy Stores Prices Its Candy Displays at Ten Different
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Melt-In-Your-Mouth Candy Stores Prices Its Candy Displays at Ten Different

Question 50

Question 50

True/False

Melt-In-Your-Mouth Candy Stores prices its candy displays at ten different price levels, ranging from $2.00 per pound to $4.95 per pound. This is an illustration of price steps.

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