Short Answer
Wealth TV is a channel that segments its market based on the income levels of television viewers.This firm segments on what basis?
geographic segmentation
demographic segmentation
psychographic segmentation
behavioural segmentation
situational factors
Correct Answer:
Verified
demographi...View Answer
Unlock this answer now
Get Access to more Verified Answers free of charge
Correct Answer:
Verified
View Answer
Unlock this answer now
Get Access to more Verified Answers free of charge
Q23: At a recent marketing seminar,the featured speaker
Q24: Ford Motor Company emphasizes "Quality first-Ford tough"
Q27: "Less-for-much-less" positioning involves meeting consumers' _.<br>quality performance
Q31: Because Cruise Ships International currently has limited
Q32: When it first opened for business, Home
Q59: In evaluating different market segments,a firm must
Q88: Bombay Gifts divides its markets into units
Q94: Research about and planning for loyalty status
Q119: Gender segmentation has long been used in
Q161: Most marketing targeted at children,minorities or other