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    Exam 7: Segmentation, Targeting, and Positioning
  5. Question
    Ford Motor Company Emphasizes "Quality First-Ford Tough" in Its Truck
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Ford Motor Company Emphasizes "Quality First-Ford Tough" in Its Truck

Question 24

Question 24

Short Answer

Ford Motor Company emphasizes "Quality first-Ford tough" in its truck products.The company has developed a differentiation strategy based on ________.
people
image
channels
services
positioning

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