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    Marketing Study Set 1
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    Exam 1: Marketing: Creating Customer Value and Engagement
  5. Question
    ________ Refers to a Channel Stretching from Raw Materials to Components
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________ Refers to a Channel Stretching from Raw Materials to Components

Question 1

Question 1

Multiple Choice

________ refers to a channel stretching from raw materials to components to final products that are carried to final buyers.


A) A supply chain
B) A marketing channel
C) A market segment
D) A demand chain
E) A marketing-mix channel

Correct Answer:

verifed

Verified

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