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Annie Carson, the Owner of Annie's Dairy Bar, Is Considering

Question 55

Multiple Choice

Annie Carson, the owner of Annie's Dairy Bar, is considering opening a second location. She evaluates several potential sites by assessing traffic patterns, neighborhood conditions, and the locations of competitors. Annie is engaging in ________.


A) observational research
B) focus groups
C) personal interviews
D) Internet-based surveys
E) experimental research

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