________ Are Products Such as the Mercedes Benz C-Class and the American

Multiple Choice

________ are products such as the Mercedes Benz C-class and the American Express Blue card, that
Extend historically high-priced brands down-market while retaining their cachet.

A) Hourglass products
B) Mass market products
C) Old Luxury brand extensions
D) Masstige goods
E) Accessible superpremium products