In Marketing and Sales Messages,what Is the Primary Difference Between

Multiple Choice

In marketing and sales messages,what is the primary difference between selling points and benefits?

A) Selling points are positive whereas benefits are not
B) Selling points focus on the user rather than the product
C) Selling points focus on the product rather than the user
D) Selling points focus on price compared to quality
E) Selling points are emphasized only when the product is compared to the competition