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    Principles of Accounting Study Set 2
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    Exam 10: Analysis and Interpretation of Financial Statements
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    If a Firm Drops Its Price to Attract Customers and Gain
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If a Firm Drops Its Price to Attract Customers and Gain

Question 1

Question 1

Multiple Choice

If a firm drops its price to attract customers and gain a greater market share:


A) net profit margin will increase
B) net profit margin will decrease
C) gross profit margin will increase
D) gross profit margin will decrease

Correct Answer:

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