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    Principles of Marketing Study Set 1
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    Exam 2: Company and Marketing Strategy: Partnering to Build Customer Engagement, value and Relationships
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    The Goal of a SWOT Analysis Is to Match Business
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The Goal of a SWOT Analysis Is to Match Business

Question 88

Question 88

Multiple Choice

The goal of a SWOT analysis is to match business strengths with ________.


A) opportunities
B) threats
C) product portfolios
D) weaknesses
E) market segments

Correct Answer:

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