L L Bean, the Catalog Retailer, Promises Its Customers, "100 Percent

Multiple Choice

L. L. Bean, the catalog retailer, promises its customers, "100 percent satisfaction in every way, forever". Which service recovery strategy does L. L. Bean use?

A) Make the service fail safe
B) Learn from lost customers
C) Treat customers reactively
D) Implement the service paradox
E) Use procedural fairness