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    Exam 5: Listening to Customers Through Research
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    Which of the Following Is NOT a Form of Qualitative
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Which of the Following Is NOT a Form of Qualitative

Question 16

Question 16

Multiple Choice

Which of the following is NOT a form of qualitative research?


A) Complaint solicitation
B) Critical incident studies
C) Requirements research
D) Trailer calls
E) Customer panels

Correct Answer:

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