Multiple Choice
A panel of marketing and public relations experts concluded that ________.
A) public relations is part of marketing
B) marketing is part of public relations
C) marketing should receive a greater budget than public relations
D) marketing and public relations are separate and equal but related
E) it's impossible to define the differences between marketing and public relations
Correct Answer:

Verified
Correct Answer:
Verified
Q2: What is an IMC audit? How is
Q3: Which of the following is not one
Q4: According to corporate executive Matthew Gonring,a successful
Q5: An indication that consumer-focused marketing is influencing
Q6: What do marketers mean when they speak
Q7: In an effort to curb ghostwriting,medical journals
Q8: IMC is different from mass marketing because
Q9: Consumer-focused marketing includes _.<br>A)database marketing<br>B)relationship marketing<br>C)customer relationship
Q10: Unlike public relations,marketing focuses upon relationships with
Q11: An indication that public relations is influencing