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    Exam 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
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    Marketing Modules in CRM Systems Would Provide Tools for
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Marketing Modules in CRM Systems Would Provide Tools for

Question 61

Question 61

Multiple Choice

Marketing modules in CRM systems would provide tools for


A) assigning and managing customer service requests.
B) capturing prospect and customer data.
C) identifying profitable and unprofitable customers.
D) managing sales prospect and contact information.

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