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    Small Business Management Study Set 1
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    Exam 2: Start-Up and the Need for Competitive Advantage
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    A Marketing Competitive Advantage Is an Approach That Requires Differentiation
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A Marketing Competitive Advantage Is an Approach That Requires Differentiation

Question 85

Question 85

True/False

A marketing competitive advantage is an approach that requires differentiation of a firm's product or service along some dimension other than cost.

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