Multiple Choice
George's company has sold a line of nature paperweights specifically targeted at middle-aged women who like to collect decorative items with natural themes.Sales have been declining steadily as market segments are increasingly sharing similar needs and desires.What is the most likely reason for this decline in sales?
A) The firm has a unique focus strategy.
B) The differences across segments are narrowing.
C) New firms are having difficulty entering the industry.
D) Employees are learning unique skills.
Correct Answer:

Verified
Correct Answer:
Verified
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