Multiple Choice
Which of the following statements does NOT contain a reason why consumers lack accurate reference prices for services?
A) Individual customer needs vary within the same service provider
B) Collection of price information is overwhelming in services
C) Many service providers are unable or unwilling to estimate price in advance
D) Low degree of variability exists across providers of the same service
E) Prices are not visible
Correct Answer:

Verified
Correct Answer:
Verified
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