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  2. Topic
    Business
  3. Study Set
    Services Marketing
  4. Exam
    Exam 12: Customers Roles in Service
  5. Question
    Customers Are Viewed as _____ When They Produce a Service
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Customers Are Viewed as _____ When They Produce a Service

Question 7

Question 7

Multiple Choice

Customers are viewed as _____ when they produce a service for themselves.


A) Customer mix managers
B) Competitors
C) Productive resources
D) Contributors to quality and satisfaction
E) Recruiters

Correct Answer:

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