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    Exam 2: Company and Marketing Strategy: Partnering to Build
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    While a Valuable Planning Tool,the BCG Matrix Is Problematic in That
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While a Valuable Planning Tool,the BCG Matrix Is Problematic in That

Question 1

Question 1

Multiple Choice

While a valuable planning tool,the BCG matrix is problematic in that it focuses on classifying current businesses but provides little advice for __________________.


A) strategic planning
B) future planning
C) financial issues
D) operational planning
E) manpower planning

Correct Answer:

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