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    Exam 9: New Product Development and Product Life-Cycle Strategies
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    Heinz Introduced a New Pouring Cap on Its ABC Soy
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Heinz Introduced a New Pouring Cap on Its ABC Soy

Question 48

Question 48

Multiple Choice

Heinz introduced a new pouring cap on its ABC soy sauce bottle,the company was _______.


A) modifying the market
B) modifying the pricing strategy
C) modifying the distribution
D) modifying the product
E) dropping the product

Correct Answer:

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