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    Principles of Marketing Study Set 7
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    Exam 11: Additional Pricing Considerations
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    When Murphy's Candies Sets a Low Initial Price in Order
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When Murphy's Candies Sets a Low Initial Price in Order

Question 9

Question 9

True/False

When Murphy's Candies sets a low initial price in order to get its "foot in the door" and quickly attract a large number of buyers,the company is practicing market- skimming pricing.

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