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    Exam 18: Creating Competitive Advantage
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    Benchmarking Has Become a Powerful Tool for Increasing a Company's
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Benchmarking Has Become a Powerful Tool for Increasing a Company's

Question 106

Question 106

Multiple Choice

Benchmarking has become a powerful tool for increasing a company's ________.


A) brand image
B) mass appeal
C) employee training services
D) distribution channels
E) competitiveness

Correct Answer:

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