Rather Than Competing Head to Head with Established Competitors,many Companies

Multiple Choice

Rather than competing head to head with established competitors,many companies seek out unoccupied positions in uncontested market spaces.They try to create products and services for which there are no direct competitors.This is called a ________.

A) "red ocean strategy"
B) "strategic sweet spot"
C) "common platform"
D) "blue ocean strategy"
E) "strategic platform"