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    Exam 18: Creating Competitive Advantage
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    Dell and Singapore Airlines Achieve the Lowest Production and Distribution
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Dell and Singapore Airlines Achieve the Lowest Production and Distribution

Question 1

Question 1

Multiple Choice

Dell and Singapore Airlines achieve the lowest production and distribution costs to win a large market share.They utilize a(n) ________ strategy very effectively.


A) overall cost leadership
B) differentiation
C) focus
D) operational
E) customer intimacy

Correct Answer:

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