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    Principles of Marketing Study Set 7
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    Exam 8: Products, Services, and Brands: Building Customer Value
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    Product Mix Refers to the Number of Different Product Lines
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Product Mix Refers to the Number of Different Product Lines

Question 47

Question 47

Multiple Choice

Product mix refers to the number of different product lines the company carries.


A) depth
B) perimeter
C) height
D) length
E) width

Correct Answer:

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