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  3. Study Set
    Principles of Marketing Study Set 7
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    Exam 4: Managing Marketing Information to Gain Customer Insights
  5. Question
    Which Method Would a Marketing Researcher Most Likely Use to Obtain
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Which Method Would a Marketing Researcher Most Likely Use to Obtain

Question 34

Question 34

Multiple Choice

Which method would a marketing researcher most likely use to obtain information that people are unwilling or unable to provide?


A) focus group
B) questionnaire
C) survey
D) personal interview
E) observational

Correct Answer:

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