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    Principles of Marketing Study Set 7
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    Exam 4: Managing Marketing Information to Gain Customer Insights
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    Focus Groups Use No Interviewer to Bias the Answers,may Produce
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Focus Groups Use No Interviewer to Bias the Answers,may Produce

Question 81

Question 81

True/False

Focus groups use no interviewer to bias the answers,may produce more honest answers,and can be used to collect large amounts of data at a low cost per respondent.

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