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    Principles of Marketing Study Set 7
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    Exam 15: Advertising and Public Relations
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    Scheduling Ads Unevenly,which Is Called _ ,Builds Awareness That Is
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Scheduling Ads Unevenly,which Is Called _ ,Builds Awareness That Is

Question 40

Question 40

Multiple Choice

Scheduling ads unevenly,which is called _ ,builds awareness that is intended to be carried over to the next advertising period.


A) pulsing
B) segmenting
C) continuity
D) sequencing
E) shuffling

Correct Answer:

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