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    Principles of Marketing Study Set 7
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    Exam 1: Marketing: Creating and Capturing Customer Value
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    Though Often Criticized,the Selling Concept Is Particularly Appropriate and Effective
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Though Often Criticized,the Selling Concept Is Particularly Appropriate and Effective

Question 80

Question 80

Multiple Choice

Though often criticized,the selling concept is particularly appropriate and effective with which of the following types of products?


A) specialty
B) convenience
C) unsought
D) demarketed
E) shopping

Correct Answer:

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