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As a New Salesperson for a Textbook Publisher, Kylie Is

Question 194

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As a new salesperson for a textbook publisher, Kylie is creating a list of professors that decide what texts their schools use. She plans to e-mail these schools to determine what texts they are currently using and if they plan to adopt a new text. Identifying those decision makers that are willing to consider one of her texts is called:


A) personal development.
B) sales identification.
C) preliminary sales analysis.
D) prospecting and qualifying.

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