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    Business
  3. Study Set
    Introduction to Strategic Public Relations
  4. Exam
    Exam 12: Issues Management and Crisis Communication
  5. Question
    Summarize the Taco Bell "Seasoned Beef" Crisis
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Summarize the Taco Bell "Seasoned Beef" Crisis

Question 42

Question 42

Essay

Summarize the Taco Bell "seasoned beef" crisis.How did the company use both issues management and crisis communication to avoid a PR disaster?

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Taco Bell was sued over the contents of ...

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