While Conducting a SWOT Analysis, a Pita Pit Executive Notes

Multiple Choice

While conducting a SWOT analysis, a Pita Pit executive notes that avocado prices have increased by over 40%, which would be classified as a threat. The same executive also suggests that Pita Pit could experiment with edamole, which is guacamole made from shelled edamame. This is classified as which of the following in the SWOT analysis?

A) weakness
B) opportunity
C) threat
D) strength